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Product Design

Great products combine powerful technology with thoughtful design to solve meaningful problems.

I focus on creating experiences that are useful, simple, and well-crafted—while also delivering measurable outcomes such as growth, engagement, and retention. By grounding vision in research and leveraging new technologies like AI, design can shape products that are both human-centered and forward-looking.

Case Studies

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Brightidea - Whiteboard AI

Senior Product Designer

Discover the project that brought robust AI features to Brightidea's white-boarding tool.

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Adobe - Editors

Product Designer III

Marketo needed modernised email editors, and a combination of products provided the solution.

Brightidea

Senior Product Designer

2022 - 2026

For the majority of my time at Brightidea I was the sole product designer. I worked closely with Product Management, Engineering, and QA on a multitude of areas across the product. 

Hackathon - Event management product to run successful, end-to-end hackathons.

Whiteboard - Multi-feature zoomable canvas for easy collaboration. 

Project Room - A space for teams to house project assets such as tasks, files, Whiteboards, and more. 

Commercialization - Projects to benefit the growth and understanding of the products.

Adobe/Marketo

Product Designer III

2018 - 2022

With Marketo my initial focus was on converting the product from the original design system to the new version. After the acquisition by Adobe, I worked deeply on revamping the design process to integrate with Adobe's processes. I also spent time working on motion guidelines, interactive prototypes, and maintaining the Pendo tagging duties for all areas.

Icon Refresh - Many of Marketo's icons were outdated and statuses were difficult to understand.

Motion & Prototyping - Created motion guideline standards and worked on numerous interactive prototypes.

Marketo Motion
Chatbot POC (Axure)

Chatbot POC (Axure)

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Chatbot Editor (Axure)

Chatbot Editor (Axure)

00:49
Empty State Tests (XD)

Empty State Tests (XD)

01:06
Motion Guideline Tests (Axure)

Motion Guideline Tests (Axure)

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Other Projects - Various other projects from around the entire product.

Weedmaps

Senior Interaction Designer

2015 - 2018

During my time at Weedmaps I worked on many projects focused on bringing an updated experience to users from mobile to responsive web. Focus was heavily placed on user research and discovering optimal ways for business owners and admins to easily use the product. I eventually began to focus on motion and micro-interactions for all areas of Weedmaps.

Motion & Prototyping - Led a team to bring motion to Weedmaps and create interactive prototypes.

Weedmaps
WM Reviews Flow

WM Reviews Flow

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WM Like Button

WM Like Button

00:11
WM Mobile Blog Flow

WM Mobile Blog Flow

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WM Favorite Button

WM Favorite Button

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Fusion of Ideas

Lead Digital Designer

2013 - 2015

Fusion of Ideas creates full branding experiences from hardware to software customization. We worked directly with Apple BDMs on a multitude of projects for some of the largest brands in the world.

Audi - We built a custom hardware ordering portal and a maintenance history POC for Audi.

Targa Trophy - This app was created for Targa Trophy rally navigators to keep track of all parts of the event.

NCE/NRE - Timesheet and safety protocol apps plus a backend portal for two energy companies.

Other Projects - These screens are quick glances at other projects worked on at Fusion.

Scareproof

Personal Project - Creator/Designer

2013

This was an original idea of mine that I created with a mobile developer. It aimed to show kids that there are no monsters or bad things in their room at night. It also acted as a nightlight for extra security.

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